Free estimator

What is your company's data actually worth?

Six questions, no email, no signup. This does not value your business — it estimates where your operational data would land inside the range the buying programs publish. The arithmetic is printed on the screen so you can argue with it.

People on payroll

How much of the work is written down inside software

How many years of it you could hand over

How specialized is the work

Would you consider exclusive rights

What kind of work is it

Where the numbers come from

Nothing here is invented.

The range is anchored to what the buying program publishes for an approved documented-work package: $100,000 to $2,000,000+, their figure, directional, never guaranteed. The multipliers come from what those programs say they weigh — size, how much is genuinely documented, depth of history, how specialized the work is, and whether exclusive rights are on the table. Exclusivity is the biggest single lever in this market by a distance.

For hands-on work this tool deliberately refuses to print a dollar figure. That side is paid per approved hour of usable capture at a rate the program sets and publishes — we show you theirs before you decide anything, and we are not going to guess it here.

For scale

What the market has actually paid

These are other companies' public deals. They are here to show the shape of the market, not to suggest what you would be paid — none of these are companies your size.

News Corp → OpenAI$250M+ over five yearsreported 2024
Reddit → Googlearound $60M a yearreported
Reddit → OpenAIaround $70M a yearreported
Amazon → The New York Times$20–25M a yearreported 2025
OpenAI → Dotdash Mereditharound $16M a yearreported
Shutterstock$104M in one year across five buyerscompany disclosure, 2023
Spirit Airlines' internal records$10M winning bid at a bankruptcy auctionAugust 2026 — court approval still pending

Every line is from public reporting or the company's own disclosure. The Spirit Airlines figure is the winning bid at a bankruptcy auction and the sale was still awaiting court approval when we last checked, so treat it as a bid, not a completed payment.

Read this before you get excited

Five honest caveats

  1. This is an estimate, not an offer. No buyer has seen your company. Nobody has committed to anything. The only real number is the one a buyer puts in writing.
  2. Most companies are declined. Too small, too undocumented, or in a category the buyers will not touch. That is the common outcome, not the exception.
  3. The floor is real. Under 20 people, no published program will look at you today. We will tell you that in a day rather than let you hope for a quarter.
  4. It takes months. Sixty to a hundred and twenty days from first conversation to a paid engagement is normal. Anyone promising faster is selling something.
  5. You keep control the whole way. You choose what is in scope, personal data comes out before anything moves, and nothing is submitted anywhere until you say yes in writing.

Get the real answer →